Bulletproof Adwords Ads Course

About The Instructors

John Belcher

Paid Ads Expert

John is a former Googler. He is currently CEO and Founder of Enduring Marketing LLC – a paid acquisition consultancy that specializes in helping B2B, Saas, and FinTech startups analyze and scale their user acquisition programs.

Justin Brook

Paid Ads Expert

Justin started 12yrs ago with just $60 in an Adwords account and doubled his money 11 months in a row. Then opened a digital ad agency and grew it to 7 figures. He’s spent over $10 million dollars on ads and his client list includes Agora, Dan Kennedy, Ryan Deiss, Russell Brunson, Ed Okeefe, Allen Baler, Snuggie, Trump University, Michael Masterson, the owners of Empower Network, Rich Schefren, Stansberry Research, George Rivera, Kent Clothier, and many others.

Justin has generated billions of ad impressions, sold millions of dollars worth of products, and have been hired by dozens of millionaires.

[wcm_restrict]

Bulletproof Adwords Ads Training

Course Content

Expand All | Collapse All

Modules Status

Module 1: Basic To Adwords Success

LESSON 1: INTRODUCTIONS

Lesson 2: The Two Major Adwords Downfalls Intro

Lesson 3: The Big Keyword Problem

Lesson 4: The All Important Quality Score

Module 2: Campaign Prework

Lesson 5: Prework Intro

Lesson 6: Understand Your Market & Offer

Lesson 7: Analytics Prework

Lesson 8: How To Connect Adwords & Analytics

Lesson 9: Conversion Tracking Prework

Lesson 10: How To Create & Install Adwords Conv Pixels w/ GTM

Lesson 11: Keyword Research 101

Lesson 12: How To Do Your Keyword Research In Keyword Planner

Lesson 13: How To Access Keyword Planner From Old Interface

Module 3: Keyword Research

Lesson 14: Intro To Campaign Planning

Lesson 15: The Purpose Of Campaign Shells

Lesson 16: How I Plan My Campaign Shells

Lesson 17: The Purpose Of Ad Groups

Lesson 18: How I Plan My Ad Groups

Lesson 19: The Purpose Of Ads

Lesson 20: How I Plan My Ads

Lesson 21: Plan & Pre-populate Your Ad Extensions

Module 4: Campaign Planning

Lesson 22: Setting Up Your Campaigns In New Interface

Lesson 23: Setting Up Your Campaigns In Old Interface

Lesson 24: Excluding Devices (This Option Is “Hidden”)

Module 5: Post Launch Optimization

Lesson 25: Day 0 – Setting Up Your Search Term Report

Lesson 26: How To Set Up A Daily Search Term Report In The New Interface

Lesson 27: How To Set Up A Daily Search Term Report In The Old Interface

Lesson 28: How To Enter Negative Keywords In New Interface

Lesson 29: How To Access Negative Keyword Portal in Old Interface

Lesson 30: How To Scale Your Spending Using Broad Match Modifiers

Lesson 31: You Now Have The Tools You Need

Module 6: Long Term Optimization

Lesson 32: Long Term Optimization Intro

Lesson 33: Peel & Stick – Courtesy Of Perry Marshall

Lesson 34: Impression Share Report

Lesson 35: How To Add Impression Share Metrics In New Interface

Lesson 36: How To Add Impression Share Metrics In Old Interface

Lesson 37: Power Of Demo Targeting

Lesson 38: How To Find Your Demo Targeting In GA

Lesson 39: How To Utilize Demo Targeting In New Interface

Lesson 40: How To Utilize Demo Targeting In Old Interface

Lesson 41: RLSAs

Lesson 42: How To Create Retargeting Lists & Assign To Your Campaigns New

Lesson 43: How To Create Retargeting Lists & Assign To Your Campaigns Old

Lesson 44: Customer Match

Lesson 45: How To Create Customer Match Lists & Assign To Campaigns New

Lesson 46: How To Create Customer Match Lists & Assign To Campaigns Old

Module 8: Bonus Content Google Shopping 101

Lesson 1: Introduction To Google Shopping

Lesson 2: Basics Of Google Shopping

Lesson 3: Where Most People Fail With Google Shopping

Lesson 4: How To Set Yourself Up For Success With Google Shopping

Lesson 5: Negative Keyword Lists In Google Shopping

Lesson 6: How To Create Google Shopping Campaigns

Lesson 7: How To Scale With Google Shopping

Lesson 8: Got Questions? Here’s What To Do

Module 7: Advanced Adwords

Lesson 47: Intro to Advanced Adwords

Lesson 48: ValueTrack Parameters

Lesson 49: ValueTrack Breakdown

Lesson 50: ValueTrack Implementation (Tracking Templates)

Lesson 51: Scripts

Lesson 52: How To Add Negative Keyword Lists Labeled Campaigns

Lesson 53: Adwords Editor

Lesson 54: Conclusion

Next, Elevate Your Game To Mastery Status

Imagine being the media buyer everyone models. The guy who, when he shows up at events, gets a swarm of people following him and buying him beers. Or lady…

If you want to become a master, you’re going to need more than just “how to setup campaigns in the ad networks.” You’re going to need to know how to think like a pro, how to fix broken campaigns, how to optimize your funnel, and track everything.

Discover how to make any ad network profitable with proven strategies gained from over 5,000 ad campaigns.

End your days of relying on Frankenstein basic tracking and eliminate all confusion you have about setting up advanced tracking.

You’re going to need these two masters courses.

They will elevate your game and your status.

Do You Want To Instantly Gain Access To Marketing Experts Willing To Help Your Marketing Problems 7 Days A Week

Throughout the day your team will have questions about ad copy, targeting, tracking, landing pages along with a bajillion other questions that come along with creating modern ad campaigns.

Instead of them coming to you, we’ve got a community full of hubdreds of experienced media buyers that they can talk with all day long. Also in this community is our very own team of expert instructors.

Now go back to work, we’ve got you covered.